Instagram is the best thing that could happen to a business. With over 200 million active users and engagement rates through the roof, there’s no reason not to hop on it. More followers, means more sales. More sales means more money.
The only real problem with Instagram is making your account grow. If you go in to Instagram blind folded, thinking your going to get thousands of followers quickly, think again. I’m going to be teaching you how to make a social media marketing strategy that will dominate.
Follow Other people in your niche.
Following people in your niche is the fastest way to get followers on instagram. These are quality followers that will engage with your posts. The problem is it can make your account look spammy. This is why you should unfollow people that don’t follow you back. Try to keep your number of followers, and number of people you are following in the same range. But make sure to give the people time before unfollowing as most people have lives, and arn’t on social media 24/7.
Instagram has limited the amount of people you can follow and unfollow per hour to 160 users to reduce spam. Don’t go trying to follow more then that within an hour because you will end up getting your account blocked.
Engaging with other users.
Engaging with users plays a huge roll in gaining followers. When you engage with someones photo Instagram notifies that person. The person can then click on your profile and see what type of content you post. If they enjoy your posts you might just gain yourself a follower.
Just like with following, Instagram limits the amount of photos you can like per hour. The limit is 350 per hour. This is not such a big deal. I like plenty of photos without counting and have never busted the limit.
Hashtags are by far my favorite strategy for Instagram. Hashtags allow you to target users interested in your niche. If you learn to use hashtags right you are guaranteed likes, even if you have no followers. The best part is if the people like the photo, odds are they will view your profile to see what you’re all about. If they like your posts well boom, you have a new follower.
There are plenty of resources out there to help you find the right hashtags to use. If you’re looking for a tool to get started try out hashtagify.me
Post quality content.
This is by far the most important rule. Your Instagram account revolves around photos so make sure they are high quality. When you attract someone back to your profile you want them to engage. Lots of times someone will like a bunch of my photos before following me. That is because they enjoyed the photos I ‘ve been sharing and are looking forward to future posts. If you’re going to be taking photos off the internet to post, make sure they are high resolution, and not choppy.
Run contests to gain attention.
Why not try doing a contest? If you’re already selling a product or don’t mind spending a couple dollars this is a great way to gain followers. Post a high quality photo of something in your niche, or the product your are giving away and use the caption for a giveaway. A good example would be “Win this “Your item” T-shirt! All you have to do is follow me and tag a friend that would be interested in this product!”. Chances are people will interact and take advantage of the contest because who dosn’t like free stuff! As long as your accounts growing your not really losing anything.
Feel free to use the comment section down below to discuss your social media marketing strategy or ask for more tips!